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Jeremy Skillings

About Jeremy Skillings

Jeremy Skillings has been helping small and mid sized businesses with search engine marketing since 2006 through his company, The SEO Helpdesk and You Can Be Found. As a google certified partner, regular attendee and former speaker at SMX Advanced, A+ BBB business, and all around good guy, Jeremy can help your business get found through search.

Small Business & Local SEO: Reviews

I have posted many times in recent months on the importance of reviews and some of the key pieces of why they are so important for your business going forward. In fact, some of this may be a bit of a review of reviews if you have been keeping up to date with the blog. [...]

Small Business & Local SEO: Link Building

This is part two of a little series to help small business owners focus on the core pieces of their SEO that really move the needle in 2020.  With literally hundreds of ranking factors, SEO can be overwhelming and confusing. All of the factors do matter, but when you have limited time and resources, it [...]

Small Business & Local SEO: Content & Topic Proximity

Fresh off of a nice, but brief talk with the Eastern Monmouth Area Chamber of Commerce, where I really had to streamline a longer SEO talk into just the basics, it got me thinking about some very basic stuff small business owners can keep in mind to help with their SEO in 2020.  I am [...]

DIY Free Entity Tool for SEO Content Ideas

With content becoming more and more important as a ranking factor, even though it has always been king, there are many great tools out there to help SEO's to research semantic search topics. For example, if y0u want to rank for a certain phrase, what other content topics should be covered in what you write?  [...]

The Future of Reviews 2020: The Specifics

As Google gets more nuanced with its algorithm over time, we are seeing reviews move up in importance and offer a lot more information than simply the overall score.  Sergey Alakov recently found Google showing thumbs up and thumbs down to specific features within hotel reviews. This is the canary in the coal mine for [...]

Time to Rewrite Your Page Titles? SEO Evolution

With each year and update, Google gets better and smarter at understanding searcher intent and providing the best answers to their queries.  Title tags have always been an important part of small business SEO.  They are sometimes approached formulaically, trying to get in that main keyword and maybe the key geographic target. But now with [...]

Content is King in SEO: More Pages For Each Topic in 2020

Since I got involved in the SEO industry nearly 14 years ago, "Content is King" has been one of the major themes.  With algorithm updates over the years, Google has gotten better at algorithmically rewarding and penalizing good and bad content, by looking at different ranking factors. These factors include speed and links pointed at [...]

SEO Competitive Research in Annapolis: Army-Navy YCBF Anywhere

This is a quick follow-up of the You Can Be Found Anywhere from West Point last week. This time we are in Annapolis at Navy-Marine Corps Memorial Stadium, home of the Navy football team. One of the biggest rivalry games in sports is the annual Army-Navy football game, which takes place this weekend, so I [...]

You Can Be Found Anywhere: West Point Unique Content

With all of the craziness of November, we never got out the You Can Be Found Anywhere last month.  Here it is from West Point, where I joined some friends to attend the Army football game and lots of other interesting and exciting fanfare and history.  Army provides a very unique experience if you ever [...]

Searching for a Happy Thanksgiving?

This is an updated post from 2015. On this day before Thanksgiving I just wanted to reach out and wish everyone a very Happy Thanksgiving and have a little non-scientific fun looking at what we search for related to Thanksgiving.  I used the Google keyword tool to inform my data here and started my research [...]

By |2019-11-27T16:50:01+00:00November 27th, 2019|Categories: Holiday, Keyword Research, SEO|Tags: , , |