You Can Be Found Blog

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Adwords/PPC Consulting: Keyword Consistency

One of the most common mistakes I see business owners make in regards to PPC, or more specifically, Google Adwords campaigns, is trying to catch everything with the same generic ads and landing pages. If you have multiple services that people search for, it serves you better to create a process through adgroups to match [...]

Web Developer Relationship More Important Than Ever in 2018

As we get to nearly a month into 2018 already, we already have seen Google announce yet another big algorithm update to go with the "mobile first" change and the two big updates at the end of 2017.  As we see technology progress and Google progress with it or even ahead of it, it underlines [...]

Google Mobile Page Speed Update – Are You Slow?

So on top of the mobile-first index that Google is bringing to the SEO world in 2018, and rumors are showing may have started bringing in 2017, they have also announced the "Google Speed Update", which is coming in July of this year. Google is officially telling us that mobile speed will be a "direct" [...]

SEO Talk at SCC Berkeley Heights Membership Meeting

Last Friday I had the honor to sponsor and speak at the General Membership Meeting of the Suburban Chamber of Commerce at the Berkeley Heights Town Hall.  The chamber serves the Summit, New Providence, and Berkeley Heights areas and is a high energy group with lots of great things going on to help the local [...]

By | 2018-01-22T17:42:00+00:00 January 22nd, 2018|Categories: Uncategorized|0 Comments

SEO Site Audits and Rescues

This year, I hope to provide some quick little video going over some of the things happening in search these days and how I can help. I hope business owners can understand that they aren't alone with some of their search problems and also learn the latest news in search and how to dig deep or [...]

SEO New Year Website Resolutions in Berkeley Heights NJ

I'm thankful to be invited to host and speak at the Suburban Chamber of Commerce general membership meeting this coming Friday at the Berkeley Heights Town Hall, at 29 Park Ave, Berkeley Heights, NJ 07922. The event is free, but they appreciate if you register ahead of time to help prepare. The Suburban Chamber of Commerce [...]

Deconstructing Keyword Research

Almost exactly a year ago I posted about how keyword research has changed over time and explained a bit about how semantic search works. A year later and fresh off of a nice article I shared on social media yesterday about keyword phrase targeting, I think it is time to revisit the subject a little [...]

SEO Site Audits – What Went Wrong?

After reviews of progress in 2017, many companies are finding that one of their issues was their traffic suddenly, or slowly dropped this year and it cost them business. We are getting a lot of requests for an audit to see what went wrong. Wanted to give a quick overview of what an audit can [...]

Small Business SEO is about Decision Efficiency in 2018

It can be easy to succeed in the SEO world with the huge budgets that large companies throw at it, but for the small business owner, SEO has always been not just about optimizing your ranking in search but optimizing the way you use your marketing budget to address your SEO plan.  We are all [...]

By | 2017-12-29T13:58:44+00:00 December 29th, 2017|Categories: Outsourced SEO, SEO Consulting, SEO Ranking Factors|Tags: |0 Comments

Refresh Your Content in 2018: It May Be Your Biggest Problem

With the big content based changes to the Google algorithm this year, many smaller businesses were caught by surprise, and some are just noticing as the year comes to an end. Organic traffic is down and you aren't sure why? It is likely content based. The algorithm has gotten much better at picking out "thin" [...]