Content Marketing

/Content Marketing

SEO is About Trust and What Does Google Trust?

With a number of major recent tweaks to the Google algorithm, I wanted to touch on what Google currently values in a site to try to move it up or down in the rankings. This isn't meant to be the standard "links are important" article, but more a way to get you thinking about what [...]

Blogging For Local Businesses – Is It Necessary for SEO?

I work with many small businesses who are primarily locally targeted, and one of the questions I get most often is "Do I have to blog?" In the world of SEO, they say "Content is King" and many people are sold that they need to keep blogging to succeed, and there is some truth to [...]

SEO Is Moving Further Toward WHEATS for Success

I shared a post from Marie Haynes yesterday about what we are seeing following the massive Google algorithm update on August 1.  She does a good job of digging into the data.  The update is called the Medic update because it seems to have hit medical sites that hardest, or what those in the industry [...]

Monmouth Chamber SEO Consulting in Eatontown: Ranking in 2018

I had the privilege this past Friday to speak to the Monmouth Regional Chamber of Commerce at their weekly Perkolator breakfast in Eatontown about how to rank in 2018 for small businesses. We covered the latest in SEO necessities including Google My Business, link building, user experience (UX) necessities and more.  The breakfast is a [...]

SEO Tools Can Mislead – It is All Relative

I have had a number of people recently tell me about frustrations with SEO tools like  Yoast for their WordPress sites.  There are a lot of great tools out there to help you with your SEO, but many tend to overpromise or try to make it seem like they are all you need.  SEO plugins [...]

Content Marketing & SEO in Vermont with You Can Be Found Anywhere

This month we have a special You Can Be Found Anywhere from the middle of rural Vermont, where we find the brewery rated the best brewery in the world for the past four years.  The brewery is called Hill Farmstead Brewery and I visited on a Thursday afternoon in early August. You drive through beautiful [...]

Montana Content Marketing and SEO at GNP: YCBF Anywhere

The latest You Can Be Found Anywhere finds me on the Grinnell Glacier trail in Montana. With the world as it is with smartphones in our pockets wherever we go, it helps if your business can be found by anyone, anywhere, when they need you.  The You Can Be Found Anywhere series finds me explaining [...]

5 Reasons You May Not Want to Do SEO

Yes, I provide SEO services for businesses across the country and it may be a little strange to do a blog post about why you shouldn't do SEO, but sometimes it is best to know up front. There are some factors involved in your business process that can make SEO very difficult or at the [...]

The Small Business SEO Cons are Pros

Though there are many factors in ranking that need to be considered like building link strength and a fast loading site, there is one thing that the grinders can be sure will eventually pay off.  This article will talk about what I like to call the "Con"s of SEO, which I will go over below.  [...]