Content

Digital Marketing Answer and Success from an Expert

Business owners are in a constant struggle to find that right formula to bring in new customers and clients. As technology advances and different forms of media go in and out of popularity, it can be very confusing which method to use and which to let go.  We have been fully immersed in helping […]

Is Google Keyword Planner a Hint at Semantic Search Terms?

With “semantic search” all the rage days and recent algorithm adjustments really hurting small businesses that have thin content, I have been working a lot with clients looking to expand content. One suggestion I have had with some clients is to use the Google Keyword Planner to lump subjects together and potentially trigger other […]

By |July 19th, 2017|Categories: Content, DIY SEO|Tags: , |0 Comments

AMP, Content, HTTPS, Links: Day 1 at SMX Advanced

Fresh back to my room from Day 1 at SMX Advanced and wanted to jot down some headlines from the different sessions I sat in today.  I chose to focus mostly on SEO today, after watching Gary Illyes of Google speak, and prioritize speed, AMP, and Progressive Web Apps (PWA).

My sessions after the Q&A […]

Sudden SEO Traffic Drop? Could be side effects of Fred

I have spent a number of hours the last couple of months helping business owners who suddenly saw their traffic disappear, or calls disappear since the Fred algorithm update a couple of months ago.  The update is believed to mostly punish poor content, but sometimes business owners have content that appears poor to Google […]

We Can Help You Find If Fred Is The Reason Your Traffic Just Tumbled

The latest Google algorithm update, “Fred”, is intended to punish sites with lots of “thin” content. In SEO, we have a phrase, “Content is King”, and you should have great content  about each service or topic your business is trying to sell. However, I have seen a number of small businesses get hit by […]

SE-Oh No! Dealing with an SEO Crisis

Those of us relying on SEO are often frightened when we see a big Google update announced in the news, like we saw with the “Fred” update in March.  We feel like we can lose lots of business at the whim of Google. To be fair to Google, they are usually updating to just […]

Is Your Content Getting You Punished?

One ongoing issue in SEO is that when something is deemed important for ranking, many people and companies try to exploit that or find automated and easy ways to do it. With links it was link farms and article spinning and numerous other things. When headlines show up that content marketing is a big […]

SEO Essentials When Building or Redesigning Your Site

I’m often brought in to consult with  new businesses building a website or site redesign due to being outdated or new business models. I often see the same mistakes made or the same questions asked. For SEO purposes I just wanted to lay out some critical pieces that you should use when building the […]

Landing Page Optimization (LPO): Converting the Visitor

One of the common issues I see when helping clients with SEO or PPC programs is poor landing pages that scare visitors away or aren’t built with converting in mind. You don’t exist online if you don’t have a search engine marketing plan, but there is no point bringing in new visitors if you […]

Google Autocomplete Gives Content Ideas

Content is King.  They have been saying it in SEO for years and it hasn’t changed.  The best way to build traffic to your site and the important links that give your site strength, is to provide great content that visitors find helpful and that makes people want to come and stay on your […]