DIY SEO

/DIY SEO

Finding The Love of Your Life on Valentine’s Day

The Love of Your Life on Valentine's Day UPDATE: Within 5 hours we were #1 (below the snippets) for "Finding the Love of Your Life on Valentine's Day" An SEO Ranking Exercise This year we are going to have some more fun with Valentine's Day, while at the same time teaching a little bit about [...]

Updating Content Can Make Huge Differences for SEO

With all of the updates in 2017 around content length and freshness, it has become important for smaller businesses that don't deal in long-form content every day to take a look at their own content and face the facts that they need to expand and update content in many areas to maintain an organic ranking [...]

Launching the WordPress Basic SEO Setup Service

Launch Time One of the common questions I get from my many talks to business networking groups and one on one sit-downs with chamber of commerce members is how to do the basic setup of SEO on their WordPress sites. With that in mind, I launched a straightforward way to help small business sites getting [...]

Talking SEO, Adwords, and Local Search in Scotch Plains

I had the wonderful opportunity to be a guest of the Greater Westfield Chamber of Commerce at the JCC in Scotch Plains last night.  We had a great talk about all things search.  I really enjoyed the interaction with the group as we were able to drop some of the formality and have more of [...]

Is Google Keyword Planner a Hint at Semantic Search Terms?

With "semantic search" all the rage days and recent algorithm adjustments really hurting small businesses that have thin content, I have been working a lot with clients looking to expand content. One suggestion I have had with some clients is to use the Google Keyword Planner to lump subjects together and potentially trigger other ideas [...]

By | 2017-10-10T18:51:11+00:00 July 19th, 2017|Categories: Content, DIY SEO|Tags: , |0 Comments

Sudden SEO Traffic Drop? Could be side effects of Fred

I have spent a number of hours the last couple of months helping business owners who suddenly saw their traffic disappear, or calls disappear since the Fred algorithm update a couple of months ago.  The update is believed to mostly punish poor content, but sometimes business owners have content that appears poor to Google because [...]

Editing your Yoast SEO Title Tags: See How it is Done

One of the common questions I hear both through social media and at the workshops I run is how to edit your title tags on your website. After explaining the importance of title tags for SEO, people then often go to try to edit theirs and aren't sure where to start. In a new video [...]

1st SEO Steps for a Local Business WordPress Site

Occasionally I talk to small business owners that just built their wordpress site and aren't really sure how to get started with SEO.  Often they can't even find themselves by name in Google and don't appear to be in the results at all. [wooslider slider_type="attachments"] All in One SEO Plugin: I will use this as [...]

Helping Through Free SEM Talks, Workshops & Social Media Shows

One of my New Years Resolutions was to get out there more and help business owners understand how search works. I will be offering more free search engine marketing workshops, talks, and of course my social media show.  I recently posted to social media an article discussing how 45% of business owners didn't know what [...]

8 Tactics to Boost Your SEO Rankings in 2017

  Specific title tags: < 55 characters <title>Freehold NJ SEO Consultant - Monmouth County</title> Use for blog posts as well. Each post is a chance to target a new search concept Post about industry targets, geographic targets, specific services someone might search for As your site gets stronger, your blog posts are an opportunity to [...]