DIY SEO

/DIY SEO

How to Post on Your Google My Business (GMB) page

It has become a distinct competitive advantage to take advantage of the latest "Posts" on Google My Business (GMB) pages for your business. If you are a local business or serve a local market even regionally, posts should be a part of your ongoing business plan. I have seen terms begin to trigger local results [...]

DK Pittsburgh Sports Takes the SEO Ball and Runs With It

Providing SEO consulting allows me to engage with different companies in many different ways. In some cases, I provide input and feedback, while in others I may take care of everything while a small business owner focuses on what they do best. In other instances, I work behind the scenes for another marketing provider and [...]

The Small Business SEO Cons are Pros

Though there are many factors in ranking that need to be considered like building link strength and a fast loading site, there is one thing that the grinders can be sure will eventually pay off.  This article will talk about what I like to call the "Con"s of SEO, which I will go over below.  [...]

How to Claim Your Google My Business Listing (Spring 2018)

With the growing importance of the Google My Business (GMB) listing and Google committing even more to making Google My Business an important part of local business, it is important for any business to claim or gain control of their listing, so they can control the information that is presented and better interact with customers. [...]

SEO Basics – Where do I start?

Many small business owners feel overwhelmed and confused by the world of SEO. It seems so complicated and they are constantly being hit with emails telling them all the things they are doing wrong and how they fail this test or that. There are hundreds of things you can do to improve your standing with [...]

Entity Search Optimization is Here: SEO of the Future

Recent news has come out around Google's recent patent on relating entities to one another. This surprised some but is just a logical next step in the world of search. In fact, David Mihm spoke about this in detail in his Local U presentation back in 2015 in Williamsburg. Part of the reason I value [...]

Editing your Yoast SEO Title Tags: See How it is Done

Editing The Title Tag for SEO I wanted to update this post because it is still relevant in 2018. Title tags are still important. Though semantic search has changed how important specific words are, the title tag still tells Google and other search engines what the page of your site is about.  I tell people [...]

Cache Plugin Helped Instantly Speed Things Up Substantially

With all of the focus on the importance of speed for SEO, I figured I should actually take a look at my own often neglected site and see how I stand from a speed perspective. The answer was not good. I did a gtmetrix.com speed test on one of my core service pages and got [...]

SEO Talk and Discussion – Central Jersey Think Tank – Feb. 27

UPDATED: SEO at The Central Jersey Think Tank Suzanne Stingo and the folks at Lawson, Rescinio, Schibell & Associates put on a great event this morning and I was honored to be a part of it. Want to send out my thank you's for the opportunity and inform everyone that they have events on the [...]

Finding The Love of Your Life on Valentine’s Day

The Love of Your Life on Valentine's Day UPDATE: Within 5 hours we were #1 (below the snippets) for "Finding the Love of Your Life on Valentine's Day" An SEO Ranking Exercise This year we are going to have some more fun with Valentine's Day, while at the same time teaching a little bit about [...]