Google Algorithm Update

We Can Help You Find If Fred Is The Reason Your Traffic Just Tumbled

The latest Google algorithm update, “Fred”, is intended to punish sites with lots of “thin” content. In SEO, we have a phrase, “Content is King”, and you should have great content  about each service or topic your business is trying to sell. However, I have seen a number of small businesses get hit by […]

SE-Oh No! Dealing with an SEO Crisis

Those of us relying on SEO are often frightened when we see a big Google update announced in the news, like we saw with the “Fred” update in March.  We feel like we can lose lots of business at the whim of Google. To be fair to Google, they are usually updating to just […]

Is Your Content Getting You Punished?

One ongoing issue in SEO is that when something is deemed important for ranking, many people and companies try to exploit that or find automated and easy ways to do it. With links it was link farms and article spinning and numerous other things. When headlines show up that content marketing is a big […]

Why Google Penguin is Now Your Friend

With the latest big update to the Google Penguin algorithm last month, the door has opened up for many businesses that had been victimized by unethical SEO companies or by negative SEO performed on them from competitors, to get back in the SEO ball game. Why miss out on one of the highest ROI […]

Google Categorizes Your Links: What Could it Mean?

With the recent revelation that Google labels our links, it makes you think even more about how the algorithm and Google Penguin handle links at the most basic level. Just want to share some theories that seem like logical extensions of this knowledge. Though we all kind of knew this was happening in some […]

Google Possum & Penguin Updates: September to Remember

September brought us major updates to the Google local and organic algorithms.  I will try to sum it up at a high level here but leave you to read in  more depth about Possum and the latest Penguin update.

POSSUM

Firstly, September 1 brought  us what the industry is calling the Possum update. This was a […]

Climbing a New SEO Mountain: Learnings from Day 1 of SMX Advanced

Day  1 is complete at SMX Advanced in Seattle and I just wanted to share the big headlines I took away from the day.  The Day 2 update may be a little delayed as I have to go directly to the airport for a red eye after the conference. Hopefully will have it put […]

Automated SEO Doesn’t Differentiate – Leads to Failure

Though there are a lot of scammers out there in the SEO world, there are also a lot of solid good SEO professionals trying to help their clients out.  I often run in to hard working business owners that unfortunately fall for the generic SEO plans that don’t really do anything but lay a […]

Google AMP (Accelerated Mobile Pages): Huh?

Have you seen a lot of recent articles on Google AMP and whether it is a factor or not? Wondering what Google AMP is but  nobody has really explained it to you very well? Hopefully this will help.

Last year Google put together a project called AMP to help speed up the mobile experience. At […]

Pandas & Penguins & Algorithms, Oh My!: Another Google Update?

If you spend any time paying attention to the SEO world, you know that Google occasionally comes out with significant changes to their search algorithm. Often they get named after animals, with Penguin and Panda being the most famous. The industry tends to hear about these big updates and then hold our breath on […]