Google My Business

/Google My Business

Advanced Local Search Tips for Your GMB Listing

If you have been following along on social media, you know I attended the Local U Advanced Conference in Santa Monica last week.  There is so much information that gets pushed at you in a short period of time, it is sometimes difficult to organize it and make it digestible for the normal person that [...]

Local U: Local Search Tactics at Their Best

An important part of my business plan is to constantly be up to date on the latest and greatest ethical tactics to succeed in SEO, PPC, and local search. No matter how much you think you have SEO down, Google is always adjusting the rules, and it is important that you stay up to date [...]

2019 Can Be Confusing Year for Local Business Data Measurement

Google My Business has taken the country and world by storm.  My clients and other local businesses are taking advantage of GMB to get better exposure in Google.  Google is offering more and more functionality and interaction to GMB and is rewarding businesses that use it.  We have seen many clients increase calls from GMB [...]

Beware Scammers Trying to Steal GMB or Google Ads Account

Digital Marketing scams have been around for ages and seem to keep recycling with twists based on the latest offerings or focus from Google or other venues. In recent months, I have seen the account hijacking scam attempted multiple times on different clients or prospects I have been working with. I guess the easiest answer [...]

Touring and Updating your Google My Business (GMB) Page

The Google My Business (GMB) page is becoming more and more important for not only just local businesses but every business trying to do business through Google, which is pretty much a required piece of your marketing strategy going into 2019. Earlier this year, I did video posts on how to claim your GMB listing [...]

Looking at the Top 5 Negative Local Search Ranking Factors

I posted earlier in the week about the latest local search ranking factors study that came out. With that post, I discussed which factors seemed to carry the most weight and some of the things a business owner could do at lower levels of effort to improve their positioning and exposure.  With this post, I [...]

2018 Local Search Ranking Factors Study Released

Whitespark and Moz, two great and trustworthy sources in search engine marketing, just released the latest local search ranking factors study. For you small business owners, the good news is that things that you have complete control over are increasing in importance as Google tries to get more people to utilize Google My Business (GMB), [...]

New Tools from Google Make SEO and GMB Management Easier

Google has come out with two significant updates in recent days to help business owners better use and understand their ranking factors and digital marketing management.  With an update to both the Page Speed Insights tool and an app for easier Google My Business (GMB) management, they are working hard to make Google tools easier [...]

Major Changes to Google Business Page Settings for Service Area Businesses

Last week Google made a major change to how service area businesses like plumbers, electricians and more are handled in their Google My Business page, and if you don't make the updates, you may find yourself falling out of the rankings.  For years a service area business could mark themselves as such and then list [...]

GMB and SEO Consulting in New Providence NJ

This past week I had a couple of opportunities to speak to groups about SEO and Google My Business. After a lunch and learn at the Eastern Monmouth Chamber office on Thursday, I went up to New Providence on Friday to give a hands-on talk about Google My Business (GMB), to the esteemed Neighborhood Networking [...]