SEO Consulting

/SEO Consulting

SEO is About Trust and What Does Google Trust?

With a number of major recent tweaks to the Google algorithm, I wanted to touch on what Google currently values in a site to try to move it up or down in the rankings. This isn't meant to be the standard "links are important" article, but more a way to get you thinking about what [...]

MDI Marathon in Maine – SEO is a Marathon, not a Sprint

In the latest edition of You Can Be Found Anywhere, you find me running the Mount Desert Island Marathon at Acadia National Park in Maine. The point of the video is that SEO is a marathon and not a sprint. It takes doing the right things over a long period of time and not just [...]

By |2018-10-15T12:13:01+00:00October 15th, 2018|Categories: link building, Running, SEO, SEO Consulting, You Can Be Found Anywhere|

Why Did My SEO Traffic Stop? SEO Audits with Solutions

I still regularly get calls from business owners who seemed to have a sudden disappearance from search.  This post is to help these people.  If you aren't close to the search industry and living with Google algorithm changes and adjustments every day, often you think that you hit a button or made some change that [...]

Google Certified Partner: What and Why?

I recently finished my now annual exams to qualify as a Google Certified Partner, and it always brings to mind the question many ask or want to ask about what that means and why it is important.  The short answer is it doesn't mean all that much and it isn't overly important. However, the title [...]

99 SEO Problems and I Don’t Know Which Ones Matter

We all get those emails telling you how your site has all sorts of issues and fails the SEO test of that person from seoexpert@yahoo or whatever that sent it to you. Even some of the national companies have tests built for you to fail as a selling point.  In actuality, we all could do [...]

GMB and SEO Consulting in New Providence NJ

This past week I had a couple of opportunities to speak to groups about SEO and Google My Business. After a lunch and learn at the Eastern Monmouth Chamber office on Thursday, I went up to New Providence on Friday to give a hands-on talk about Google My Business (GMB), to the esteemed Neighborhood Networking [...]

Austin Texas SEO YCBF Anywhere at Jacob’s Well

In another You Can Be Found Anywhere, I am found at Jacob's Well, outside of Austin Texas. This time I discuss the dangers and beauty of SEO.  Dangerous if you try to cheat the system, just like it is dangerous to try to get to the bottom of the very deep Jacob's Well. However, both [...]

By |2018-09-24T12:57:50+00:00September 24th, 2018|Categories: SEO Consulting, You Can Be Found Anywhere|Tags: , |

Mobile First Indexing Finally Hitting Many Small Business Sites

Google had announced long ago that they were officially moving to a "mobile first" index this year and have slowly rolled it out throughout the year. If you have an account with Google Search Console for your site, and you should, you would get an email when the official change happens for your site.  As [...]

12 Years of NJ Digital Marketing Success is Easy If You Avoid Gimmicks

It seems that every day I see some sort of social media ad with a digital marketing gimmick that is a sure sign of failure. These get rich quick SEO promises or "Beat the system" type promises must work to some extent or they would go away.  As business owners, we are always drawn to [...]

Blogging For Local Businesses – Is It Necessary for SEO?

I work with many small businesses who are primarily locally targeted, and one of the questions I get most often is "Do I have to blog?" In the world of SEO, they say "Content is King" and many people are sold that they need to keep blogging to succeed, and there is some truth to [...]