SEO Ranking Factors

We Can Help You Find If Fred Is The Reason Your Traffic Just Tumbled

The latest Google algorithm update, “Fred”, is intended to punish sites with lots of “thin” content. In SEO, we have a phrase, “Content is King”, and you should have great content  about each service or topic your business is trying to sell. However, I have seen a number of small businesses get hit by […]

SE-Oh No! Dealing with an SEO Crisis

Those of us relying on SEO are often frightened when we see a big Google update announced in the news, like we saw with the “Fred” update in March.  We feel like we can lose lots of business at the whim of Google. To be fair to Google, they are usually updating to just […]

Is Your Content Getting You Punished?

One ongoing issue in SEO is that when something is deemed important for ranking, many people and companies try to exploit that or find automated and easy ways to do it. With links it was link farms and article spinning and numerous other things. When headlines show up that content marketing is a big […]

Social Media is not an SEO Factor, or is it?

Google has said a number of times that social media is not a factor in SEO.  So of course those in the SEO world that only read the headlines start throwing that around when they talk or meet with prospects and clients.  However, as is often the case with SEO and the world in […]

Understanding the basics of SEM, SEO, PPC

After reading some article recently about how business owners don’t understand a lot of the fundamental concepts of search engine marketing, and also having a few people ask me questions that they said they were afraid to ask because they thought it was stupid, I thought I would make an effort to lay out […]

Building Links with Love on Valentine’s Day

There has been a lot of information out in the industry about links in recent months. I have read a number of studies and articles about types and categories of links and what works and doesn’t.  For those of you who are new to this, once you have your content laid out, links are […]

Helping Through Free SEM Talks, Workshops & Social Media Shows

One of my New Years Resolutions was to get out there more and help business owners understand how search works. I will be offering more free search engine marketing workshops, talks, and of course my social media show.  I recently posted to social media an article discussing how 45% of business owners didn’t know […]

Some Common Alternative Facts That Will Cost You With SEO

With the phrase “alternative facts” so big this past week, I thought I would touch on some of the things I hear prospects are told in relation to their SEO that can end up costing them a lot in the long run. It is a shame that companies get away with this stuff because it […]

Search Engine Marketing 2017 Resolutions

I wanted to end the year with a few suggestions to make your search presence better in 2017. Some items to add to your resolution list to help you succeed by presenting your brand to clients and customers in a more complete and comprehensive way in 2017. Here are some tips based on experiences […]

Big Boost in Site Speed May Be Easy

We all know that site speed is a pivotal part of online success. Whether you are committing to SEO, Pay Per Click, or any other online method of getting business, site speed can be the difference in retaining or losing a customer. It is becoming an increasingly important part of the Google algorithm and a […]