I had the absolute pleasure this morning to present to the Greater New York Chamber of Commerce about all things search, including SEO, Google Ads, GMB, and more. We had a nice group of around 50 pack into the networking room on 44th street in midtown Manhattan to walk through the important aspects of search. [...]
Over the next week or so I am going to do a series of posts on some factors that seem to be growing in importance in the SEO world. We should try to pay more attention to these factors in 2019, when we can, to improve our positioning and success. Dwell time is a somewhat [...]
In recent weeks, crawl budget and indexing questions and issues have come up more and more with prospects and clients. Crawl budget and indexing issues were once more a big site issue, but now something smaller businesses need to be conscious of. As we continue to grow good content for all of our sites, we [...]
Digital Marketing scams have been around for ages and seem to keep recycling with twists based on the latest offerings or focus from Google or other venues. In recent months, I have seen the account hijacking scam attempted multiple times on different clients or prospects I have been working with. I guess the easiest answer [...]
The Google My Business (GMB) page is becoming more and more important for not only just local businesses but every business trying to do business through Google, which is pretty much a required piece of your marketing strategy going into 2019. Earlier this year, I did video posts on how to claim your GMB listing [...]
NYC is one of the biggest and most competitive markets in the world for nearly any business battling it out for success. As the Google algorithm gets more specific and Google ads get more competitive, unique opportunities pop up, where if you are willing to do the work and outsmart your competitors, you can often [...]
If you are ready to take the jump into the high ROI world or SEO in 2019, you should know how important trust has become to this top-tier digital marketing strategy. Not only do you need to show the world and Google that your company is trustworthy, but you need to hire someone you know [...]
Search Engine Watch recently put out an article on the key ranking factors for 2019. Keeping in line with what I have said for years, the ABC's of ranking in Google have stayed the same since day 1. Google has simply gotten better at quantifying the user experience than they used to be so they [...]
Cambodia is called the Kingdom of Wonder, and their greatest wonder is the Angkor Wat Temple. Though the Siem Reap area of Cambodia has hundreds of temples to view and enjoy, Angkor Wat is the signature spot and the target of one of my bucket list trips. It is as beautiful as you would hope. [...]
I posted earlier in the week about the latest local search ranking factors study that came out. With that post, I discussed which factors seemed to carry the most weight and some of the things a business owner could do at lower levels of effort to improve their positioning and exposure. With this post, I [...]
