Social Media is not an SEO Factor, or is it?

Google has said a number of times that social media is not a factor in SEO.  So of course those in the SEO world that only read the headlines start throwing that around when they talk or meet with prospects and clients.  However, as is often the case with SEO and the world in […]

Business Breakthroughs Breakfast SEO & SEM

I was honored to be invited to the Business Breakthroughs Breakfast in Middletown, NJ last week to talk about search engine marketing.  The breakfast is hosted by Salim Omar and the folks from Straight Talk CPA’s. It was a great group and because they were very interactive and involved, I was able to veer […]

Understanding the basics of SEM, SEO, PPC

After reading some article recently about how business owners don’t understand a lot of the fundamental concepts of search engine marketing, and also having a few people ask me questions that they said they were afraid to ask because they thought it was stupid, I thought I would make an effort to lay out […]

Helping Through Free SEM Talks, Workshops & Social Media Shows

One of my New Years Resolutions was to get out there more and help business owners understand how search works. I will be offering more free search engine marketing workshops, talks, and of course my social media show.  I recently posted to social media an article discussing how 45% of business owners didn’t know […]

Some Common Alternative Facts That Will Cost You With SEO

With the phrase “alternative facts” so big this past week, I thought I would touch on some of the things I hear prospects are told in relation to their SEO that can end up costing them a lot in the long run. It is a shame that companies get away with this stuff because it […]

Keyword Research Isn’t What It Used To Be

I’ve been lucky enough to be able to successfully navigate the world of SEO for my clients for over ten years. Though I tell people all the time that the ABC’s of SEO have been the same since the beginning, the DEF’s do change quite frequently. What I mean by that is that Google […]

Search Engine Marketing 2017 Resolutions

I wanted to end the year with a few suggestions to make your search presence better in 2017. Some items to add to your resolution list to help you succeed by presenting your brand to clients and customers in a more complete and comprehensive way in 2017. Here are some tips based on experiences […]

8 Tactics to Boost Your SEO Rankings in 2017

 

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Use for blog posts as well. Each post is a chance to target a new search concept
Post about industry targets, geographic targets, specific services someone might search for
As your site gets stronger, your blog posts are an opportunity […]

Link Building Basics: Revisiting the 3 C’s and Adding Another

Your link profile is still one of the most important most daunting aspects of SEO. It is the aspect that people new to SEO have the most difficulty with understanding but is probably the most difficult, most expensive, and hardest part of SEO. The good news is that often by sitting down for an […]

Save on Taxes with Prepaid SEO Services in December

Each year I have some clients come to me to prepay part of the coming year SEO plan in December to help with their expenses for tax purposes. To make this easier on everyone, I am offering a 10% discount on any prepaid portion of an SEO plan going into 2017. This applies to […]