black hat seo

/Tag:black hat seo

When is 4.8 Greater than 5.0? The World of Fake Reviews

As with anything else that is shown to be important to Google rankings, with the importance of online reviews growing, an entire industry has sprouted up to provide fake reviews for businesses in an effort to pass competitors and gain a presence in local markets. I wish I could say that Google catches these businesses [...]

SEO Myth Madness: SEO Myths that hurt your wallet

In the spirit of March Madness, this week I wanted to address some SEO myths out there that can really hurt your wallet and leave a bad taste in your mouth.  In just the past week, I have seen some examples of a few of these giving the industry a black eye.  Unfortunately, like with [...]

Tired of BSEO? We Provide Real SEO!

It has been a transformative year in the world of SEO with some major Google changes that have caused a lot of business owners to alter some of their core approaches to their website and their business. Though frustrating, change can be a great test and can expose even more those that don't know what they [...]

SE-Oh No! Dealing with an SEO Crisis

Those of us relying on SEO are often frightened when we see a big Google update announced in the news, like we saw with the "Fred" update in March.  We feel like we can lose lots of business at the whim of Google. To be fair to Google, they are usually updating to just push [...]

Some Common Alternative Facts That Will Cost You With SEO

With the phrase "alternative facts" so big this past week, I thought I would touch on some of the things I hear prospects are told in relation to their SEO that can end up costing them a lot in the long run. It is a shame that companies get away with this stuff because it gives [...]

Self Automated SEO, Not Automated SEO

I recently had a conversation with another business owner who suggested I create an SEO automation tool to automate SEO.  I actually hear this a lot from people and there are companies like MOZ and Majestic that make some nice tools that help with the SEO process, but as I have been preaching for a [...]

Google Aggressively Targeting Hacked Spam

Hacked sites have been a problem for years, but the issue seems to be growing.  In just the past couple of weeks I have heard of  numerous hacking incidents and site owners struggling to get overcome the issue.  Wordpress seems especially susceptible to the problem as the themes are so popular that finding a way [...]

Deflategate-Cheating in SEO-Is it OK?

In the spirit of the nation being completely obsessed with deflated footballs and cheating this week, I thought I would touch on "Black Hat SEO" and how it can cause problems for someone.  Much like deflating footballs, if you are doing it, you know you are cheating.  At least as a professional Search Engine Marketing [...]