Digital Marketing Consulting

/Tag: Digital Marketing Consulting

Announcing Comprehensive NJ Marketing Symposium December 6

I am thrilled to announce I will be a part of a comprehensive marketing symposium on December 6th from 9am to 11:30am at Powerhouse Studios on 7 Littell Road in East Hanover, NJ.  You can get your tickets here. This is a tremendous opportunity for business owners or marketers to learn the most important aspects of [...]

99 SEO Problems and I Don’t Know Which Ones Matter

We all get those emails telling you how your site has all sorts of issues and fails the SEO test of that person from seoexpert@yahoo or whatever that sent it to you. Even some of the national companies have tests built for you to fail as a selling point.  In actuality, we all could do [...]

12 Years of NJ Digital Marketing Success is Easy If You Avoid Gimmicks

It seems that every day I see some sort of social media ad with a digital marketing gimmick that is a sure sign of failure. These get rich quick SEO promises or "Beat the system" type promises must work to some extent or they would go away.  As business owners, we are always drawn to [...]

Blogging For Local Businesses – Is It Necessary for SEO?

I work with many small businesses who are primarily locally targeted, and one of the questions I get most often is "Do I have to blog?" In the world of SEO, they say "Content is King" and many people are sold that they need to keep blogging to succeed, and there is some truth to [...]

SEO Is Moving Further Toward WHEATS for Success

I shared a post from Marie Haynes yesterday about what we are seeing following the massive Google algorithm update on August 1.  She does a good job of digging into the data.  The update is called the Medic update because it seems to have hit medical sites that hardest, or what those in the industry [...]

SEO,SEM, Digital Marketing Discounts for Rotarians

Coming off of my blog post yesterday about how we can all be better by being a part of something bigger than ourselves, I wanted to make more official my discount for business owners that are Rotarians. As I am a part of Rotary International and know the wonderful things they do for the world, [...]

Monmouth Chamber SEO Consulting in Eatontown: Ranking in 2018

I had the privilege this past Friday to speak to the Monmouth Regional Chamber of Commerce at their weekly Perkolator breakfast in Eatontown about how to rank in 2018 for small businesses. We covered the latest in SEO necessities including Google My Business, link building, user experience (UX) necessities and more.  The breakfast is a [...]

SEO Tools Can Mislead – It is All Relative

I have had a number of people recently tell me about frustrations with SEO tools like  Yoast for their WordPress sites.  There are a lot of great tools out there to help you with your SEO, but many tend to overpromise or try to make it seem like they are all you need.  SEO plugins [...]

Why is SEO Unpopular When So Effective?

A recent study was recently published by Clutch showed that SEO was the least popular digital marketing channel. It stated that only 44% of businesses are spending money on SEO and pointed out the longer process before results were seen and the confusion about how it works as the leading cause. I would also point out [...]

The Small Business SEO Cons are Pros

Though there are many factors in ranking that need to be considered like building link strength and a fast loading site, there is one thing that the grinders can be sure will eventually pay off.  This article will talk about what I like to call the "Con"s of SEO, which I will go over below.  [...]