Google Certified Partner

Not Exactly! Google Changed the Meaning of Exact Match Keywords

This is to serve as a warning to you.  A few months back I posted about how you should be very wary of keyword matches when running your Adwords campaigns, and that the default “broad match” that everyone tends to use can cause a lot of wasted budget.  Well, now Google has made things […]

Why I’m Your NYC, NJ, PA Google Certified Partner

I have had a number of people ask me recently why I am a Google Certified Partner and what it entails. I just wanted to take a moment to explain how me being a Google certified partner is a benefit to my clients.

For the first few years that I was in business I hesitated to […]

Why I’m Your NYC, NJ, PA Google Certified Partner

Having just recently completed my latest exams to maintain my status as Google Certified Partner, I thought I should take a moment to explain what this means to clients and potential clients as it is a question I am often asked. Being a partner gives me access to immediate Google support to resolve complicated […]