Google My Business

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How to Post on Your Google My Business (GMB) page

It has become a distinct competitive advantage to take advantage of the latest "Posts" on Google My Business (GMB) pages for your business. If you are a local business or serve a local market even regionally, posts should be a part of your ongoing business plan. I have seen terms begin to trigger local results [...]

How to Claim Your Google My Business Listing (Spring 2018)

With the growing importance of the Google My Business (GMB) listing and Google committing even more to making Google My Business an important part of local business, it is important for any business to claim or gain control of their listing, so they can control the information that is presented and better interact with customers. [...]

SEO Basics – Where do I start?

Many small business owners feel overwhelmed and confused by the world of SEO. It seems so complicated and they are constantly being hit with emails telling them all the things they are doing wrong and how they fail this test or that. There are hundreds of things you can do to improve your standing with [...]

When is 4.8 Greater than 5.0? The World of Fake Reviews

As with anything else that is shown to be important to Google rankings, with the importance of online reviews growing, an entire industry has sprouted up to provide fake reviews for businesses in an effort to pass competitors and gain a presence in local markets. I wish I could say that Google catches these businesses [...]

Google Map Maker and Google Maps Problems

This week and next week I'm in Eastern Europe along the Adriatic coast. From my ventures through Albania, Montenegro, and Croatia so far, I have noticed some issues with Google maps.  It seemed only fitting that Google came out and discontinued access to Google Mapmaker on the same week, sort of giving the week a [...]

SEO has highest ROI for Local Businesses

A recent survey of 288 SEO's and Small Businesses dug in to try to determine what marketing venue offered the best ROI for local businesses.  The surveyed represented over 7,000 locations in a one year period and can be learned about in more detail in the link above. The survey showed that organic search delivered [...]

2014 Small Business Search Marketing Year In Review

  When I sit with my clients that are successful business owners, they often say give me one or two major things that I can work on that will do the most good for my search results.  This is meant with that in mind. I only took the most important item from each category each [...]

Local Search Factors 2014

The local search factors study came out this week from Moz, run by David Mihm, someone I respect very much in the industry. Luckily for me, as this week has been insane, not much has changed, and I will go over what they determined to be the major changes with the Pigeon update, etc. below. [...]

Google Pigeon Update: Latest Local Search Algorithm Update

So about a week ago Google came out with another algorithm update for local search.  Though they did not name it, the industry has since called it "Pigeon" to follow with the tendency to name after animals and some say because Pigeons tend to fly home, and this is a local update.  Though the industry [...]

Google My Business Didn’t Clean Up Your Local Search Mess

Warning: Google is assuming your outstanding issues are fixed with the latest "Google My Business" branding. To put it bluntly, Google's local services, no matter what name they give it, and they seem to be good at changing that on a regular basis has been a mess. If you aren't lucky enough to have your [...]

By | 2017-10-10T18:51:24+00:00 July 10th, 2014|Categories: local search|Tags: , , |0 Comments