link building

Building Links with Love on Valentine’s Day

There has been a lot of information out in the industry about links in recent months. I have read a number of studies and articles about types and categories of links and what works and doesn’t.  For those of you who are new to this, once you have your content laid out, links are […]

New Site/New Business SEO Consulting with EMACC Workshop

We snuck the February SEO EMACC workshop in on a nice afternoon before the impending snowstorm. I had the pleasure of sitting with Rose Grossman of Despo Law Group, to talk SEO for their brand new website for Bill Despo and his business. You can learn more about his offerings at the site. With a […]

Link Building Basics: Revisiting the 3 C’s and Adding Another

Your link profile is still one of the most important most daunting aspects of SEO. It is the aspect that people new to SEO have the most difficulty with understanding but is probably the most difficult, most expensive, and hardest part of SEO. The good news is that often by sitting down for an […]

Google Categorizes Your Links: What Could it Mean?

With the recent revelation that Google labels our links, it makes you think even more about how the algorithm and Google Penguin handle links at the most basic level. Just want to share some theories that seem like logical extensions of this knowledge. Though we all kind of knew this was happening in some […]

Link Building isn’t dead, just hard

Inbound links have always been at the heart of any SEO plan.  Many DIYers can aim their site properly and even correct technical issues to some extent, but link building takes a whole different set of skills. Often web developers tell users that their site has been SEO’ed or built in SEO. This is […]

Search Engine Marketing (SEM) News This Week

I typically try to break down the biggest story of the week and break it down to a post that helps you with an easily understandable takeaway that can be digested and used to help your business today.  The past week or so has had a number of mentionable news items come out so […]

Is Link Building Dead? No! Just do it right..

I was a little slow putting together my post this week because I was asked to guest blog post elsewhere and then the creative juices just weren’t flowing  until I saw a blog post from Moz with data on how important links still are to rank in Google.  Though people have been saying link […]

SEO Myth Madness: SEO Myths that hurt your wallet

In the spirit of March madness, this week I wanted to address some SEO myths out there that can really hurt your wallet and leave a bad taste in your mouth.  In just the past week, I have seen some examples of a few of these giving the industry a black eye.  Unfortunately, like […]

SEO Link Building Diminishing: Facts a Factor?

I have been talking about Google wanting to put less importance on links for the past year and news came out earlier this week that Google is looking at making facts a bigger ranking factor. I shared this story earlier this week on social media but wanted to address it now and maybe talk about […]

The Golden Rule of Link Building

So with all of the penalties and algorithm adjustments trying to keep people from cheating the system in terms of link building and establishing links, it becomes very confusing to small business owners whether sites or links are worth linking with.  Much like you may go to the Better Business Bureau or look up […]