ranking factors

/Tag: ranking factors

How to Rank For Your Keyword Phrase in 2018

It is the summer of 2018 and though Google says they try to simplify things, SEO gets more and more complicated.  I wanted to do a quick overview for the small business owner to at least have a basic knowledge of what is important to ranking for that phrase they want to show up for.  [...]

Local Search Marketing Factors Released

David Mihm used to put together an amazing survey of the search industry to determine the most important ranking factors and also trends over time in the factors we focus on.  He moved on to other things in recent years. Great guy.  Darren Shaw, another great in local search, has taken over and provided a [...]

By |2017-10-10T18:51:12+00:00April 17th, 2017|Categories: Google Maps, Google Updates, local search|Tags: , , |

Schema Markup Penalty: What is it?

This week news came out that Google did an algorithmic update to punish sites that did structured markup or schema incorrectly or in a spammy manner.  I wanted to touch on this lightly just to explain what it is because most small business owners I run across are not even using structured markup so it [...]