SEO

/Tag: SEO

Why is SEO Unpopular When So Effective?

A recent study was recently published by Clutch showed that SEO was the least popular digital marketing channel. It stated that only 44% of businesses are spending money on SEO and pointed out the longer process before results were seen and the confusion about how it works as the leading cause. I would also point out [...]

Avoid The Biggest SEO Mistake Regularly Made With Site Redesigns

I have posted about the importance of redirects when doing site updates or redesigns in the past, but I am seeing more and more complication with the problem in recent months than ever before. Having your redirects done incorrectly or not at all can be one of the most devastating things you can do to [...]

How to Rank For Your Keyword Phrase in 2018

It is the summer of 2018 and though Google says they try to simplify things, SEO gets more and more complicated.  I wanted to do a quick overview for the small business owner to at least have a basic knowledge of what is important to ranking for that phrase they want to show up for.  [...]

Montana Content Marketing and SEO at GNP: YCBF Anywhere

The latest You Can Be Found Anywhere finds me on the Grinnell Glacier trail in Montana. With the world as it is with smartphones in our pockets wherever we go, it helps if your business can be found by anyone, anywhere, when they need you.  The You Can Be Found Anywhere series finds me explaining [...]

3 Second Rule – Top 15 Ranking Requires Under 3 Second Load Time

Well, Google is coming out soon with the "Speed Update", which they say is really only going to hurt the absolutely poorest performing sites, but we all knew speed matters anyway, and with a recent Searchmetrics study, we find that a 3 second load time is basically required these days to crack the top 15, [...]

Technical SEO Gets More Important As Your Site Gets Bigger

The driving mantra for SEO is that "Content is King" and I often struggle to get clients to keep adding content pages to their site to "feed the Google beast".  Google views your site as an entity and assigns it topical trust so the more pages you have building up your topical trust the better. [...]

SEO Myth Madness: SEO Myths that hurt your wallet

In the spirit of March Madness, this week I wanted to address some SEO myths out there that can really hurt your wallet and leave a bad taste in your mouth.  In just the past week, I have seen some examples of a few of these giving the industry a black eye.  Unfortunately, like with [...]

SEO and SEM Talk with the Freehold NJ Rotary Club

Today I had the surprising opportunity to talk SEO, Adwords, Google reviews, and more with the Freehold NJ rotary club, of which I am a recently new member. The club meets every Tuesday at noon at the American Hotel in downtown Freehold. Feel free to stop in.  Rotary is a tremendous organization that I am [...]

SEO Link Building – Brooklyn Bridge – You Can Be Found Anywhere

Talking Link Building & SEO at the Brooklyn Bridge This month we took advantage of an early morning run on a beautiful day to talk about link building on the Brooklyn Bridge.  Just like the Brooklyn Bridge connects two important pieces of land, Brooklyn, and Manhattan, links connect one website to another. Google uses links [...]

SEO Talk and Discussion – Central Jersey Think Tank – Feb. 27

UPDATED: SEO at The Central Jersey Think Tank Suzanne Stingo and the folks at Lawson, Rescinio, Schibell & Associates put on a great event this morning and I was honored to be a part of it. Want to send out my thank you's for the opportunity and inform everyone that they have events on the [...]